Marketing Specialist

About Atrium:

As a leading woman-owned, comprehensive talent management firm, Atrium is focused on providing holistic contingent workforce solutions in today’s market. Recognized for our pioneering Applicant-CentricTM approach and an award-winning culture, our expertise includes Staffing, Recruitment and Workforce Solutions.

What you do matters. As a people-centric organization, we foster an environment of collaboration, high-performance and innovation where your talents are valued, and your achievements are celebrated. Join us and become part of an inclusive team committed to creating a meaningful impact on the workforce.

Position Overview:

We are seeking a Marketing Specialist with 3 to 5 years of expertise in supporting robust marketing campaigns. In this role, you will contribute to the success of our marketing efforts, with a strong emphasis on campaign execution, performance analysis, and optimization. The Marketing Specialist will work closely with the Senior Manager, Content Marketing, to deliver high-impact campaigns that enhance brand visibility and drive measurable results.

Responsibilities of the Marketing Specialist:

• Campaign Development & Execution:
  • Play a supporting role in the planning and facilitation of marketing campaigns across digital, social, and traditional channels
  • Collaborate with internal teams and external partners to ensure campaigns are delivered on time and aligned with strategic objectives
  • Compile regular reports of campaign performance and results and improve new campaigns using data and feedback from existing and previous projects
• Cross-Channel Coordination:
  • Ensure consistency and cohesion across all marketing channels by coordinating campaign activities and messaging
  • Work closely with content creators, designers, and other stakeholders to ensure a unified approach that maximizes campaign effectiveness and ensures effective distribution across the customer journey
• Content Support for Campaigns:
  • Work with Marketing Department Leadership to assist in the development of content specifically for campaigns, including marketing collateral, landing pages, email campaigns, blogs, and promotional materials
  • Assist Content Marketing with both writing and proofreading marketing copy across all content formats
  • Ensure that all content is optimized for the intended audience and aligned with campaign goals
• Market & Competitive Analysis:
  • Conduct market research and competitor analysis to inform campaign strategies and positioning
  • Stay up-to-date on industry trends and customer preferences to ensure our campaigns remain relevant and effective
• Cross-Functional Marketing:
  • Assist the cross-functional marketing teams with various other efforts relating to campaign-driven activities

Qualifications for the Marketing Specialist:

• 3 to 5 years of experience in marketing, with a strong focus on campaign support and management
• Proven track record of successfully supporting and executing marketing campaigns
• Proficiency in digital marketing tools and platforms, including campaign management software, CRM systems, and analytics tools
• Strong analytical skills with the ability to interpret data and make informed decisions
• Excellent organizational and project management skills, with the ability to manage multiple campaigns simultaneously
• Strong communication skills, both written and verbal, with an eye for detail

Preferred Qualifications:

• Experience in B2B marketing or working within the staffing and workforce management sector
• Knowledge of advanced marketing techniques, including segmentation, targeting, and personalization
• Familiarity with marketing automation tools (e.g., HubSpot) is a plus

Education Requirements:

• Bachelor’s degree in Marketing, Business, or a related field

Benefits:

• Atrium Care Package available, upon eligibility (PTO, Health benefits, Health savings account, Flexible spending accounts, Pet insurance, Paid holidays, 401k, and Commuter benefits program)