Program Marketing Specialist

JOB FUNCTION: Administrative Support
COMPENSATION: $35/hr - $45/hr
POSTED: Sep 13, 2022

Our client, an innovative global technology company is seeking a Program Marketing Specialist to join their team!

Salary/Hourly Rate:

$35 – $45/hr Dependent on experience

Position Overview:

The Program Marketing Specialist will be responsible for working across departments, helping with the marketing program and execution for multiple products. The Program Marketing Specialist will help define GTM strategy, identifying available assets and defining program plans. The ideal candidate needs to possess the ability to multi-task in a fast paced environment, and be adaptable to constant change.

Responsibilities of the Program Marketing Specialist:

  • Implement growth strategies, demand generation programs
  • Create marketing campaigns that align global marketing strategy for a localized marketing strategy
  • Drive execution and adjusting/optimizing based on funnel metrics
  • Customize globally created programs for local deployment
  • Work with our sales business planners on the analysis of the marketing funnel, channel mix, and customer segmentation to optimize efficient pipeline generation across different segments and personas
  • Focus on success metrics for in-region activities and tactics
  • Create, adjust, finalize and manage ongoing marketing project plans
  • Communicate to and educate the sales team about new and planned marketing activities

Qualifications for the Program Marketing Specialist:

  • 2 to 5 years of experience
  • Experience working cross functionally
  • Strong marketing program management expertise
  • Strong project/time management and prioritization
  • An organized, data-centric mindset; keen attention to detail, processes, and deadlines
  • Strong interpersonal as well as written and verbal communication skills
  • Experience working with creative teams to manage the development of content/creative Marketing assets is a plus
  • Advanced knowledge of HubSpot is a plus
  • A background in Demand Waterfall and ABM program management is a plus
  • COVID-19 vaccination certificate is required

Education Requirements:

  • Bachelor’s degree is required


  • Atrium Care package available, upon eligibility
As a woman-owned firm, we value diversity. We are an equal opportunity employer and will consider all applications without regard to race, sex (including gender, pregnancy, sexual orientation and gender identity), age, color, religion or creed, national origin or ancestry, veteran status, disability (physical or mental), genetic information, citizenship or any other characteristic protected by law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request an accommodation.
Position ID: 113890